What is CBT?

Why it matters?

Experience it!

Friendly reminders.

Lost in Translation?

What is Community-based Tourism?

By the way, we can call it CBT.

It is a form of tourism that takes environmental, social and cultural sustainability into account. It is managed and owned by the community, for the community.

This form of tourism enables travelers to increase their awareness and learn about the community and local ways of life.

So, why should you be part of CBT?

There are too many reasons!

Travelers have an opportunity to experience and learn about the community and the environment through fun, hands-on activities led by local community guides. These include jungle trekking, traditional fishing, natural dying, learning to cook local dishes, etc.

We get to experience and learn about Thai people, their lives, cultures, and inter-relationship with nature. It is hoped that this will increase respect for local cultures and the environment among hosts and guests.

Truly Experience Thailand.

Choose a journey which builds a bridge of friendship, respect, support and understanding between diverse peoples and distant way of life.

Discover Thailand as the honored guests of local friends, spending time living like a local.

Learn about Thailand's unique cultures, meet local people and join daily activities.

Share the heart, souland wealth of Thailand: hospitable people living in harmony with the forest, rivers and seas.

Trek with mountain tribe people through stunning emerald forests; listening to the wisdom of traditional legends. Stay in a traditional home with a local family; eat delicious home cooked food, and share stories, smiles, life and laughter with your hosts.

Collect fresh fruit, herbs and vegetables from your hosts' own orchard, before learning the family recipe. Float at peace in the deep blue waters of the Andaman Sea, or try your hand and cast a net with the friendly fisher folk.

Float at peace in the deep blue waters of the Andaman Sea, or try your hand and cast a net with the friendly fisher folk.

Some quick reminders about traveling in Thailand.

Actually, this applies to most Buddiest countries in the world.

Respect the Monarchy
The King of Thailand is the world's oldest monarch and the Thau people love him dearly. Openly disrespecting the monarchy is against the law of Thailand.

Respect all Buddha Images
Thailand is a religious country that practices Buddhism. Respect their ways of life.

Dress Appropriately
Loose, light-weight clothes covering the knees and shoulders are most appropriate, and earn appreciation and respect.

Ask for Permission
Please try to communicate with local people before taking photographs. Monks, farmers, children are not exotic, photogenic 'images,' but real people.

Be Careful of Your Feet
It's part of Thai culture to avoid showing the soles of your feet, resting your feet in high places, or moving objects with your feet and avoid pointing your feet at monks, Buddha images, shrines or spirit houses.

The Head is Sacred
The head is considered to be the 'highest' part of the body, and also regarded as sacred. Please don't touch anyone on the head.

Take It Easy
Stay calm during conflicts and ask for assistance rather than openly criticize someone. You will often hear Thais say "mai ben rai," it means "it is okay" or "no worries."

How to Avoid Getting Lost in Translation

The Signature Thai Smile. This country is best known as “Land of the Smiles” and there are reasons! You will see the signature Thai smile in all kinds of situations even in not very pleasant moments.

The Thai smile can be used anytime and it has a large role on the Thai society. You should smile when negotiating prices, greeting people, buying things, and in all interactions. As with the “wai” gesture, you should always return someone’s smile!


End all your phrases with krup (for men) or ka (for women).



sa wad dee

How are you

sa bye dee mai

I am fine

sa bye dee

Good bye

la gone

Nice to meet you,

yin dee tee dye roo jug

Thank you,

kob coon

You're welcome/It's alright

mai ben rai

I don't speak Thai

pood pasa Thai mai dye


This is delicious

aroi mahk

I am full

eem laew

Can I have more

core eeg dye mai

No chili please

mai ow prig

Extra spicy

aow pet pet

I'm a vegatarian

gin jay


Can I take a photo?

core tie roob dye mai

Let's take a photo?

tie roob duay gun

May I try myself?

core rawng dye mai


Where's the toilet?

hong nahm yoo nye?

Where are we going?

pai hnai gun?

Support Community Based Tourism

CBT programs are developed based around special elements of local lifestyle, culture, people and nature that community members feel proud of and choose to share with guests.